Top 5 Reasons People Shy Away from Network Marketing
Network marketing often gets a bad rap. Despite the success stories and the genuine opportunities it can offer, many have formed a less-than-favorable opinion about the industry. Here's a closer look at why network marketing can leave a sour taste and how our personal journey challenges these common assumptions.
Perception of Pyramid Schemes: The biggest elephant in the room is the confusion between legitimate network marketing businesses and illegal pyramid schemes. Pyramid schemes focus on fast money through recruiting rather than selling actual products, which is why they're unsustainable and illegal. In contrast, bona fide network marketing companies are product-driven and offer a real opportunity to build a business based on selling valuable products or services.
Our Experience: Being able to share ketones has been one of the biggest blessings we could have imagined. Not only are we so strongly product driven, ketones actually work. Never once have we felt like we’re pushing someone to buying or joining something we don’t believe in, because we’ve seen how impactful ketones have been for us and those we’ve gotten to know through this journey. Not only that, but there are zero “recruiting” requirements with Pruvit. We’ve never been forced to talk someone into joining our business because there isn’t a pressure to do so.
The Pressure to Sell to Friends and Family: Many people dislike the idea of turning social gatherings into sales pitches. The pressure to convert friends and family into customers can strain relationships and lead to uncomfortable situations.
Our Experience: Because of how impactful ketones can be, we of course want our family and friends to live healthier lives. We have plenty of friends and family who love ketones, and plenty who don’t want to drink them. Either way, we don’t push it on them. If they have questions or interest in learning more, our door is always open.
Overhyped Earnings Claims: There's often a mismatch between expectations and reality when it comes to income in network marketing. Overhyped claims can lead to disappointment when substantial earnings don't materialize as quickly as suggested.
Our Experience: Honesty about the effort and time required to achieve teammates goals helps set realistic expectations for our team. We’ve worked HARD during our time sharing ketones, but it’s been well worth the work, and being able to help others work toward their goals has been one of the most rewarding parts of being part of this community.
Lack of Support and Training: A common complaint is the lack of proper support and training for new recruits, which can leave them feeling out of their depth and more likely to fail.
Our Experience: The opposite could not be more true. There are countless ways to gain knowledge, have support, and ask questions. This truly is a team effort and being able to learn from those who have done it before is incredibly powerful.
The Sales Model Isn't for Everyone: Not everyone is cut out for sales, and the network marketing model heavily relies on an individual's ability to sell and recruit. This can deter those who do not find these activities appealing or aligned with their skills.
Our Experience: While not everyone is a natural salesperson, almost everyone is a natural referrer. Meaning, when we see a good movie, go to a great restaurant, or stumble upon a new store we love to tell people about it. It’s natural to want people to experience the same great things you’ve tried, ketones are no different. By the way, we don’t have any quotas, or requirements. People refer at their own pace and there’s no wrong goal to have for a brand new person just starting out.
Network marketing isn't without its challenges, but with the right approach, it can be a rewarding venture. It's about finding a product you believe in, a company that offers support, and a strategy that aligns with your values and strengths. By addressing the common reasons for dislike head-on, we can start changing perceptions and demonstrating the true value that this business model can offer.